Corporate Social Responsibility in Sub-Saharan Africa: Can Companies Economically Benefit while Helping the Society?

“Conclusion

This study has shown that some of the global players do conduct effective CSR that is creating shared value for the company and the society. As illustrated by the in-depth case studies, the CSR projects of highly ranked companies are more prone to help both the companies' and the societies' interests than the CSR projects of companies ranked low. Therefore, it can be argued in spite of the statistically inconclusive results that the link between the guidelines set up by Porter and Kramer and the effectiveness of CSR projects in reality seems to be valid. Also, the case studies provide insights into which kinds of benefits the respective companies might be

gaining from their CSR projects.

The clear connection between effective CSR and R&D needs further research, and might be an indication for the desirability of aligning a company's CSR with the kamework in this study.

These results can be helpful in determining the costs and benefits each stakeholder in a CSR project has. However, as mentioned at several points in this paper, additional research needs to be conducted in order to provide more comprehensive information.”

Conclusão de tese de mestrado de Melanie Zorn, John C. Whitehead School of Diplomacy and International Relations, "Corporate Social Responsibility in Sub-Saharan Africa: Can Companies Economically Benefit while Helping the Society?"

Pode ser consultada em http://domapp01.shu.edu/depts/uc/apps/libraryrepository.nsf/resourceid/24D857850D86AC4F852575F20055D817/$File/Zorn-Melanie-M_Masters.PDF?Open

Postado por Filipa Lelé